Is the new HP Scala digital signage solution the next big opportunity for UK resellers?

For us the simple answer is yes. 

By the end of 2011 the digital signage market is anticipated to be worth three billion dollars, this is an increase from $2.4 billion in 2010. Whilst here in the UK we obviously won’t have access to the whole pie there will certainly be plenty of opportunities available to the UK channel.

You may be thinking that the three billion dollars will come from sales of signage solutions into the global brands familiar in all high streets around the world and the regional offices of large accountancy firms and your are right, plenty of these companies have and will invest in this technology to share messages with their colleagues and customers.  But the opportunity doesn’t end here.

With the new HP Scala partnership this out of the box solution is designed for companies, schools, and small retailers alike who realise that these products are an effective and efficient way to deliver communications to customers, students and parents. As schools and the rest of the public sector realise these benefits, they will also discover cost saving opportunities over printed materials as budgets continue to tighten and the cost of technology decreases.

As well as the cost saving benefits and increased ROI for customers there is plenty of value for resellers from this solution. Until now you may have thought the digital signage market was beyond a small company’s capabilities but with this with the HP solution this is no longer the case.  With the minimum amount of training and support you will all find it possible to talk and sell this solution confidently and the best thing is the solution comes whole; there are no worries or concerns over the individual components compatibility they all work seamlessly together.

And the icing on the cake is that the software licence is a pay as you go licence of £30 a month to the end user, 10% of which the reseller receives back for the duration of their licensing agreement,* so they continue to earn from this sale for the life of the product with no extra support required. 

Now if we haven’t persuaded you enough yet that this is a great opportunity for UK resellers then why not book a demonstration through the Vision Van or speak to one of the Maverick Team?